The National Frozen & Refrigerated Foods Association is uniquely positioned as an all-industry trade association. The NFRA promotes the sale and consumption of frozen and refrigerated foods through education, training, research, sales and planning.
To create a more modern look and feel for the NFRA, Triple Strength performed a complete restructuring and reorganization of the web site. We provided solid information architecture based on a user interface design. The new site is built entirely on a custom-built content management system that allows the NFRA to create new pages on the fly, produce a visual calendar, manage a user-contributable recipe database, and support a media library featuring audiovisual elements, images and PDFs.
• Web Site Content Management System
• Ads Management System
• Recipes, News, Videos and Employment
• Sponsors’ Management System
• Online Conference Registration